Hot off the press! 10 newspapers to inspire you in July

Every month, we put together a roundup to show all the different ways our creative customers use newspapers. From a tabloid that can be transformed into letter writing stationery to a zine following female athletes in the run up to the Olympics— keep scrolling for 10 projects to keep you inspired through July.

Peaceful publishing

Find Peace. Keep Peace. is a new publication exploring inner peace. Founder Lorenzo Diggins Jr. describes the project as a “well-being advocacy journal," looking at different meanings of peace through essays, short stories, interviews, photography, illustration, painting, music, and poetry.

“I wanted the first introduction to the publication to be more experiential and a newspaper was the best way to achieve that feeling,” says Lorenzo, who collaborated with graphic designer Blossom Liu to bring the project to life. “I've already sold about 100 copies and people have unanimously raved about the design of the newspaper,” he says. “Nothing beats the feeling of seeing your vision come to life exactly how you envision it!”

Printed on our digital tabloids on 55gsm improved newsprint.

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You're (still) invited

Like many couples, Caroline and Christopher had to postpone their wedding last year. Now that a party is back on the table, they wanted a creative way to share the details with family and friends.

"We are still getting daily replies from guests about the invite — how much people love it and how it's an experience just to look through!"

“The wedding re-invitation was our way to let our guests know WE ARE BACK ON!” says bride and designer Caroline Czajkowski. “It was a fun opportunity to put our own mark and personality into a printed product. We are still getting daily replies from guests about the invite — how much people love it and how it's an experience just to look through!”

Printed on our digital minis on 55gsm improved newsprint.

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Beauty broadsheet

Taking inspiration from old issues of Dolly magazine and Claire’s catalogues, The Daily Bread is Bread Beauty Supply’s playful alternative to the typical press release. They’ve printed two issues so far: one to celebrate the brand’s launch in Australia and another to introduce their new hair cream (pictured here).

"The paper allows us to tell the brand story in a really fun way. It's an unexpected format and people absolutely love it!"

“We wanted something that was less wasteful and more interactive than a standard mailer card or excessive collateral,” says founder Maeva Heim “The paper allows us to tell the brand story in a really fun way. People absolutely love it. It’s an unexpected format that takes people by surprise — we’ve even had a baker reach out requesting a copy to display in their bakery!” 

Printed on our digital broadsheets on 55gsm improved newsprint.

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Comforting catalogue

Los Angeles-based Heather Taylor Home makes handwoven linens and home goods that have been featured in publications like Vogue, The New Times and Architectural Digest.

This mini catalogue is “something we dreamed up to spark joy in our customers,” says designer Abby Richard. “When most of our lives exist online, reconnecting to a real life experience like flipping through a magazine, dog-earring pages or circling the letters in a quiz is comforting and nostalgic.”

"Reconnecting to a real life experience like flipping through a magazine is comforting and nostalgic."

The catalogue includes interviews with the creative people the brand collaborates with plus springtime recipes. “It's a little peek into our world outside of the products that we make,” Abby explains, though it’s also helped them find new customers: “Creators we feature share the content with their audience and it just keeps growing our community and customer base!”

Printed on our digital minis on 55gsm improved newsprint.

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Noodle news

The Noodz Paper celebrates the launch of Future Noodles, a new plant-based instant noodles brand. “We wanted something we could slip into delivery boxes to tell first-time customers what we were about and why we started the business,” says designer Sam Dunne. Inside the zine is a note from founder and chef Carl Clarke, nutritional info for their different flavours, recipes and even a playlist of “music for making noodles to.”

Printed on our digital minis on 55gsm improved newsprint.

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Intriguing illustrations

French artist Célestin Krier shares a collection of his "oddball illustrations" — as It's Nice That describes them — in this supersized portfolio. Making the most of our biggest format, he filled each page of the broadsheet right up to the margins and turned the central spread into a bright pull-out poster.

Printed on our digital broadsheets on 55gsm improved newsprint.

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Sprinting press

Since launching in 2007, women's running brand Oiselle has built a reputation outfitting inspiring athletes — including designing a running kit for the first female Olympic runner from Saudi Arabia.

This zine celebrates Oiselle’s athletes as they compete in the Paralympic and Olympic trials qualifiers. The 16-page newspaper, which features athlete profiles and an essay looking back at Oiselle’s trials experience in 2016, is "the perfect size to insert into our e-commerce orders." (They're also distributing it at their flagship store in Seattle.)

“This is a special piece not only for our customers, but also for our athletes,” says designer Jenn Harowicz. “They've put in so much hard work to get to the place they are now, so designing and printing something that highlights them and their efforts was very special.”

Printed on our traditional minis on 70gsm bright paper.

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Lovely letters

Snail Mail Quarterly almost didn't happen. "I work for a children's craft kit company and this was an idea I had pitched — but it was rejected," says Gina Kim. "So I made on my own!"

The tabloid is designed to transform into stationery.  Gina asked her artist friends to each design a matching envelope and sheet of paper for letter writing. The front page of each issue includes short bios of the artists and instructions for cutting out and assembling the stationery. (Here's how it looks assembled!)

"The newspaper was a fun project to keep creative friends busy, help support the United States Postal Service and connect with people through a mindful activity." 

“Digital work seems nebulous so to have something tangible makes it more impactful,” says Gina. "The newspaper was a fun project to keep creative friends busy, help support the United States Postal Service and connect with people through a mindful activity during the pandemic."

Printed on our digital tabloids on 55gsm improved newsprint.

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Sea change

New Dawn Traders connects small producers with sailing cargo vessels to transport goods across oceans, emission-free. Every year they produce a product brochure with stories from the sustainable supply chains they support.

“We wanted to make something tactile to be enjoyed away from the screen and see all the hard work from the past year celebrated in one place," says designer Georgina Holman. “A newspaper is perfect until we've gathered enough stories to make our first book!”

Printed on our digital minis on 55gsm improved newsprint.

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Super science

Launched in early 2021, dietary supplement fatty15 is the first essential fatty acid to be discovered in 90 years. With every starter kit and refill order, customers receive a copy of fatty15 Quarterly to help them stay up-to-date on the latest news around healthy aging.

“The newspaper supports the organic feel of our product, the approachable educational format for our science and can be recycled along with the rest of our packaging.”

Customers “don’t just want to be told ‘take this, trust us,’” co-founder Stephanie Venn-Waston explained to Thingtesting. “It’s [got to be] more like ‘hey, read our paper.’ We’re doing a lot proactively around education so [customers] can read how fatty15 works.”

Printed on our traditional minis on 70gsm improved paper.

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